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How to Sell Sustainable Printing – Without Being Annoying

How to Sell Sustainable Printing – Without Being Annoying

SGP brings sustainability to SGIA Expo 2015 with a one-day seminar on marketing techniques, procurement practices, and tips for sharing your successes.

Author: Lindsay Merwald/Friday, November 20, 2015/Categories: Industry News - Graphic

(Quoted from Robin Donovan and Bigpicture.net. Full article here.)

The Sustainable Green Printing Partnership hosted its 2015 Community Gathering just before the start of this year’s SGIA Expo in Atlanta in early November. Designed to help SGP-certified printers, manufacturing allies, and print service clients better market, understand, and leverage both sustainable techniques and the benefits of SGP certification, the one-day event also marketed a rebranding for SGP, with their new tagline “leading sustainability for the print industry.”

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