(Quoted from Andrew Asch and Apparel News. Full article here.)
That was the message at the Imprinted Sportswear Show, where exhibits pointed to the trend where consumers increasingly seek to shape the cuts and styles of their clothes.

The annual Southern California show, which ran Jan. 18–20 at the Long Beach Convention Center, is a sprawling event for T-shirt blanks, hoodies and embroideries, as well as for machinery to screen-print graphics on clothing.

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