(Quoted from Marshall Atkinson's blog, atkinsontshirt. Full article here.)
With over twenty five years in the decorated apparel industry, I’ve spoken with all sorts of folks from shops in every corner of the country. A good many have a lot of things worked out, and they are usually at the top of the food chain in their market niches. Some are just ridiculously bad business people or ineffective at managing their processes in their shops.
It’s as simple as connecting the dots. A connects B. If you don’t do A right, B isn’t going to work well.
We are all blinded by orders that have to ship. That’s the number one excuse that I always hear when I’m asking “why don’t you do something about your problem?”. People just don’t stop and think that if they solved for A better; B wouldn’t be such a headache.
Ok, so what the hell am I talking about now? Let’s take a look at four super common problems. These are in no particular order or ranking…but in your shop one could be more impactful than another. Do any of these sound familiar?
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