A-to-Z of Printing: Print on Outdoor Signs and Banners
Author: Lindsay Merwald/Monday, September 10, 2018/Categories: Industry News - Graphic
Outdoor signage is still one of the most effective ways to advertise a company, product, store, event or sales promotion. The effectiveness of outdoor signage is supported by data results from a popular FedEx survey*, revealing that 76% of people enter a store or business based on its sign, and 60% of the public are deterred from entering a store or business if it doesn’t have a quality sign.