Emily Dickinson once said, “If you take care of the small things, the big things take care of themselves.” At most shops doing large-format digital printing, there is a calculated process for taking care of one’s equipment and supplies. It sounds like a minor detail, but it couldn’t be more important.
Much like owning a car, you want the best performance possible from your printer—you clean it, keep it fine-tuned, and fix it when necessary. You even feed it; as an automobile takes fuel, a printer runs on ink. But printer functionality is a little more complicated than simply pulling into a service station and squeezing out $30 worth of gasoline. A print system needs routine care, and when it receives the proper attention, it can be a sign shop’s biggest asset and money maker.