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Roland launches first printers from new TrueVIS Series

Roland launches first printers from new TrueVIS Series

Roland DG Corporation has launched the TrueVIS VG-640/540 64” and 54” printer/cutters.These machines begin a new generation of advanced wide-format, eco-solvent inkjet printer/cutters released under the TrueVIS brand name.

Wednesday, March 9, 2016/Author: Lindsay Merwald/Number of views (886)/Comments (0)/
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Four Tips to Creating Successful Signage

Four Tips to Creating Successful Signage

In this technology driven, fast-paced world, people often talk about online advertising as the way to go to attract new clients. Of course this form of advertising is highly effective as part of a good marketing campaign, but when it comes to really grabbing people’s attention sometimes a good, old-fashioned sign can be the best bet and an effective strategy to acquire new clients.
Tuesday, March 8, 2016/Author: Lindsay Merwald/Number of views (860)/Comments (0)/
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Rapid Fire - Biggest Mistakes Made by Sign Shops

Rapid Fire - Biggest Mistakes Made by Sign Shops

One oft-cited misstep: not spending up front on the right equipment.

Matt Dixon and James Kochevar of Sign & Digital Graphics Magazine asked exhibitors at the NBM Show in Long Beach what they feel are the biggest mistakes made by sign shops.
Friday, March 4, 2016/Author: Lindsay Merwald/Number of views (848)/Comments (0)/
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Let's Talk Shop: Window Films

Let's Talk Shop: Window Films

Graphics on windows are a huge opportunity to expand advertising as well as the products you offer. From small spot graphics to full coverage, there are many options on the market to meet your customer's needs.

For vehicle advertising, we often think about the body of the vehicle but the windows on the vehicles are a blank canvas that shouldn't be overlooked. Extending graphics onto windows provides an excellent opportunity for expanding advertising.

Advertising may also be added to storefronts by incorporating large vinyl graphics and specialty window films. For interior design applications there are a large number of decorative finishes available as well.

Wednesday, March 2, 2016/Author: Lindsay Merwald/Number of views (860)/Comments (0)/
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Nazdar inks from QPS meet Impact Sign Solutions's 'mission critical' colour demands

Nazdar inks from QPS meet Impact Sign Solutions's 'mission critical' colour demands

Impact Sign Solutions says Nazdar 702 Series inks have helped it meet 'mission critical' demands for colour accuracy. The 24-year-old Buckinghamshire-based sign making firm prints signs for small and large businesses, museums, schools, colleges and high-street shops – where advertising for high-end cosmetics and watches has to be precise. - See more at: https://www.largeformatreview.com/consumables/ink/6219-nazdar-inks-from-qps-meet-impact-sign-solutions-s-mission-critical-colour-demands#sthash.Cz115tuq.dpuf
Wednesday, February 24, 2016/Author: Lindsay Merwald/Number of views (1050)/Comments (0)/
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Visit Nazdar SourceOne at ISA Orlando 2016

Visit Nazdar SourceOne at ISA Orlando 2016

Visit Nazdar SourceOne at booth #2715 at the ISA Sign Expo in Orlando, FL, April 21-23, 2016. Get your free show passes and schedule your personal demo to see the newest technology first-hand!
Monday, February 22, 2016/Author: Lindsay Merwald/Number of views (985)/Comments (0)/
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 Special Effects for Graphic Screen Printing

Special Effects for Graphic Screen Printing

What can you offer when a customer wants a screen or digital print project to stand out from the crowd? One of the easiest ways to make an impression is by screen printing a Nazdar special effects ink. The creative use of special effects can set your shop apart from the competition. People will pay a little more for a wow factor as long as they see the benefit of increased impact.
Thursday, February 18, 2016/Author: Lindsay Merwald/Number of views (1081)/Comments (0)/
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Let's Talk Shop: Managing Fleet Graphic Accounts

Let's Talk Shop: Managing Fleet Graphic Accounts

It takes a lot of time and hard work to run a successful company. Businesses that utilize a fleet of vehicles in their daily operations often turn them into a source of advertising by purchasing vehicle wraps. Whether they fully wrap their fleet or choose spot graphics, setting up and maintaining this advertising is time consuming for the business owner.

Over the years I've realized that the companies and suppliers I order from most are the ones that make it really easy for me to do so. We try to apply this same idea to our own daily operations.

With existing customers we set them up on payment terms, stay organized to speed up reorders, and push their job through production by keeping their wrap materials in stock. With new customers we have to spend a little more time gathering their information, but part of our sales strategy is making it as easy as possible for them to create a new working relationship with us.

So how does this specifically apply to fleet graphics? A company operating a fleet of vehicles wants ease of ordering and consistency from their sign company. Competitive pricing is a factor as well, especially initially, but the importance of cost is often eclipsed by the other factors.

Monday, February 15, 2016/Author: Lindsay Merwald/Number of views (951)/Comments (0)/
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Nazdar to showcase next-generation inks at FESPA Digital 2016

Nazdar to showcase next-generation inks at FESPA Digital 2016

Nazdar Ink Technologies has announced the debut of a number of new inks at FESPA Digital 2016, scheduled to take place at The Amsterdam RAI Exhibition Centre in The Netherlands.
Nazdar – the manufacturer of one of the most comprehensive ranges of UV, water-based and solvent-based wide-format digital inkjet, screen-printing and flexographic inks – will have their key representatives present throughout the event – on Stand J120 in Hall 1, between 8th and 11th March – and will be showcasing Nazdar’s very latest ink technologies to current and prospective customers, distributors and OEM business partners.

Friday, February 12, 2016/Author: Lindsay Merwald/Number of views (922)/Comments (0)/
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Nazdar SourceOne Expands Inside Sales Team into the Wide Format Graphics Market

Nazdar SourceOne Expands Inside Sales Team into the Wide Format Graphics Market

Nazdar SourceOne is pleased to announce that Ashley Barnes has joined the Nazdar SourceOne Inside Sales team as Inside Sales Representative. In her role, Ashley will be implementing Inside Sales strategies and campaigns designed to increase the sale of products and services to new and existing customers within the Graphic Arts Industry.
Thursday, February 11, 2016/Author: Lindsay Merwald/Number of views (1654)/Comments (0)/
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