“A decade ago, hardly anyone had heard of the game of cornhole. Now it’s everywhere,” said Shane Back, co-owner of AJJ Enterprises in Cincinnati, Ohio. Shane and three friends sold their first customized cornhole set online in 2005.
The concept proved extremely popular, and AJJ Enterprises soon moved its business out of a garage and into a small warehouse. They also began using digital printing. “At first we were outsourcing, then I realized, hey, I could just buy a printer,” said Shane. “I got a Roland – the same kind our local shop had – and we’ve never looked back.”